World Day of Remembrance Matters — Here’s Why
By Jennifer Green, Founder of Stop H.A.R.D.
Every third Sunday in November, families across California and the world pause to honor loved ones lost in traffic crashes. But World Day of Remembrance is more than a date — it’s a moment to reflect, grieve and speak out. For me, it’s personal.
Eight years ago, my grandson Jamari Moore was killed by a speeding hit-and-run driver while riding his bike in our Natomas neighborhood. He was 15 — a good kid: funny, smart and loved basketball. One moment he was here. Then, he was gone. But his joyful, caring spirit lives on.
Every year, thousands of families in California experience this kind of loss. In 2023, 4,142 people were killed on California roads — nearly 12 people every day. That’s 4,142 empty chairs at dinner tables and holiday gatherings. One of them is Jamari’s. I’m not the only one who feels that void.
That’s why I started Stop H.A.R.D. — Hit-And-Run Deaths. I wanted to create a space for families like mine. A place to share stories, healing and hope. When tragedy strikes, it’s not just the crash. It’s the questions, the silence, the need for change.
Vehicles are deadly weapons. There’s no protection for pedestrians or children on bikes. Jamari was riding in his own neighborhood; he should’ve been safe. Our streets should protect our children, not take them away.
Some streets, like the one Jamari was killed on, are designed to move as many cars as possible. Within three months of Jamari’s death, after multiple inquires about the road conditions, the city launched a half-million-dollar improvement project. They removed a tree that was blocking the bike lane, widened the street and pedestrian lanes and added reflective paint for visibility. It’s a different street now — safer and clearer.
Though it came too late for Jamari, I believe these improvements will save lives.
Jamari’s death changed our whole family. I see it in all of them; each carries it differently. His siblings, his mom, dad, other grandparents, uncles and friends. Jamari was influential — showing wisdom beyond his years. He’s a missing, irreplaceable piece.
I talk to young people about Jamari and what reckless driving can do. Sometimes they’re shocked, but if it makes them think twice before speeding or driving distracted and saves the life of another cyclist, it’s worth it.
Each year, I host an event honoring Jamari’s memory and hit-and-run victims. When they think I’m getting weary, my family sometimes tells me I don’t need to keep doing it. But I do. It keeps his memory alive — and reminds others that one life lost is one too many.
This November 16, I’ll be holding space in memory of Jamari, saying his name and thinking of every family who’s lost someone. This day is a chance to remember, reflect and commit to safer choices. I’m grateful to the Office of Traffic Safety and Caltrans for prioritizing prevention and standing with families like mine. Their commitment reminds us that safety is a shared responsibility, and that change is possible.
If you’ve lost someone, I see you. I stand with you. And if you haven’t, I hope you never do. But we all have a role to play. Slow down. Pay attention. Never drive impaired. Drive like lives depend on it — because they do.
Visit stophard.org to learn more about Stop H.A.R.D. To find out more about the Los Angeles WDoR event and to share your story, visit Go Safely World Day of Remembrance.
